Current Situation
Customer education for numerous products is a small instruction booklet that comes with the product, some online videos, and a customer service number to call for questions.
Goals and Objectives
Provide a broader and more in-depth education about the product, its capabilities and uses, and tangential products that can be accessed at the customers desire while reducing the number of employees that need to be involved.
Technology Deployed
Multi-screen multi-application content distribution, and interactive processes AI, analytics, omni-channel, predictive models, avatars, customer service applications, contact center applications
Use Case Summary
Customer self-education about the product is available real-time anywhere and from any device to support the customer in deriving the highest value from the product specific to their needs.