AOVC customers typically connect with their vendors through a manual process that ends up with some information captured in the CRM application but also results in incomplete data due to the manual process of data capture.
Goals and Objectives
Create a single, 360-degree view of the customer that incorporates all aspects of the relationship, improves customer satisfaction, and increases customer service.
Cloud, social, cognitive, and mobile
Use Case Summary
A digital platform allows the customer to connect with AOVC vendors with an anywhere/anyway approach that captures and catalogs customer interactions, outstanding items, and outcomes.