Traditional product development processes are paper based or rendered in a two-dimensional space and fail to meet the organizational needs for speed, cost, and accuracy.
Goals and Objectives
Improve product development funnel, reduce error rates, and favor virtual collaborative approaches.
Innovation accelerators: IoT and augmented and virtual reality; pillars: Big Data and analytics, cloud services (SaaS, IaaS, and PaaS), and mobility (devices, software, and connectivity services)
Use Case Summary
Creating, planning, and producing new products that meet consumer need, thereby increasing product success and sell-through rates and reducing latencies and costs by enabling 3D visualization in product and assortment design and approval processes (This use case improves product development success rates and reduces product development and sourcing delays by collaboratively visualizing and designing products via realistic 3D sampling.)