Great product search and SEO is possible online but does not carry into physical spaces well and certainly doesn’t leverage the numerous consumer touch points.
Goals and Objectives
Digitally and physically converged product search optimization is augmented by advanced and cognitive analytics and Internet of Things and is informed with personalized and contextualized customer insights and preferences.
SEO for all interactions, AI, virtual reality, augmented reality, IoT, and voice
Use Case Summary
Provide mechanisms to find goods that meet personalized and contextualized consumer needs throughout the customer journey and in the stream of life.