Current Situation
Guest data is gathered and stored in disparate systems with many organizations unaware of what data they have, how to use that data, and whether or not that data is sensitive and covered under privacy regulations.
Goals and Objectives
Automate the handling of sensitive data to ensure that personal information is secured in real time in compliance with appropriate privacy regulations and security standards.
Technology Deployed
Hardware: Enterprise hardware, IaaS, edge computing, sensors
Software: AI, ML, NLP, network analytics, data loss prevention (DLP) solutions
Services: IT services, connectivity services, security services
Other: Cloud
Use Case Summary
Automated data intelligence will not only protect organizations from non-compliance with global and local privacy regulations but also make sure that brands can utilize the data they have or get rid of data that they don’t need rather than storing sensitive information that ultimately is not of use or puts the brand or guest security at risk.