Digital Mission

Engaging Consumer Experience At Scale

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Innovation Acceleration Life-Cycle Analytics

Cognitive SKU Management

Current Situation

SKU management is a big problem for many BOVC companies that find themselves with a very long and unprofitable product “tail.”

Goals and Objectives

Improve profitability and SKU gross margin by eliminating those products below the line.

Technology Deployed

Social, BDA, IoT, cognitive and mobile

Use Case Summary

Tools are informed by real-time sales and consumption to evaluate true cost of carrying SKUs and use learning systems to both remove unprofitable products and anticipate future ones as an enhancement to PPM.

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