Digital Mission

Contextual and Value-Centric Insurance

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Usage- and Value-Oriented Offerings Bundled Offerings Through Partnership Ecosystem

Customer Reward, Recognition, and Value Adds

Current Situation

Traditional insurance products address very specific coverage needs and price the products based on the risks associated. Today’s customers expect value beyond standard coverage to stay loyal to insurance organizations while also expecting valueadded offerings to be tailored to their unique personal needs and circumstances.

Goals and Objectives

Partner with wider ecosystem stakeholders to offer value-added services – e.g., with retailers to offer loyalty discounts; media houses to offer infotainment services for risk prevention; automakers and insurtechs to develop car subscription programs (package of payments, maintenance, insurance); with estate agents and technology partners to offer self-service inspection tools and property risk info.

Technology Deployed

IoT, API architecture, Big Data, Mobile technologies, Cloud, Advanced analytics, Cognitive technologies, Next-gen security, Customer intelligence platforms

Use Case Summary

Offer highly personalized customer assistance, loyalty, and infotainment services to customers that expect maximum value for their money beyond the protection of standard risks specified in policy documents.

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