Current Situation
The size and scope of data collected by media and entertainment companies has increased and widened. Sharing data is oftentimes difficult because of the existence of interoperable digital and legacy data storage and sharing technologies. This creates information and process gaps and prevents collaboration and clear communication across the organization.
Goals and Objectives
Enables a unified and consistent view of the data across on premise and in the cloud by utilizing a range of data integration, federation, and virtualization techniques (Content providers can capture and analyze data and share it across the entire organization fostering collaborative, creation, and monetization of use cases.)
Technology Deployed
Data-driven linear, data cooperative initiatives, bulk data movement, composite data frameworks, data access infrastructure, data quality, dynamic data movement, data cataloging, lineage, profiling, stewardship tools, meta management, master data definition and control tools, and cloud
Use Case Summary
Data unification enables companies to manage, orchestrate, and leverage the ever increasing and evolving amounts of data that the industry is generating in a unified way across the entire organization.