Current Situation
Buy and Pay points are disconnected, making for a linear buy-and-pay process that has latencies, unnecessary friction points, and does not leverage the connected social and mobile technologies that the consumer uses during the customer journey.
Goals and Objectives
Purchase and fulfillment process that is fast, easy and convenient, and leverages connected customer journey points via social, chat, visual and voice technologies, while offering speed of purchase, convenience, multiple delivery options, and explicit, easy-to-manage return policies.
Technology Deployed
Omnichannel cart / order, digital payments, social networking, media, IoT and voice enabled bots, chatbots, and one-click buttons
Use Case Summary
Provide mechanisms to buy and pay anywhere conveniently and securely throughout the customer journey and in the stream of life