Disaggregated customer engagement strategies result in customers being dropped or poor customer service.
Goals and Objectives
“Best” experiences should be created specific to the customer and the enterprise that are consistent and seamless.
Mobile, IoT, networking, and multiscreen, multi-application content distribution, and interactive processes
Use Case Summary
Enabled by technology, people, and data, customers are provided personalized, curated, and seamless experiences provided across the customer journey.