The customer experience is often inconsistent from one channel to the next and/or lacking in relevancy. In addition, layout and content transformations are time-consuming and labor-intensive.
Goals and Objectives
To accelerate time to value; improve the quality of digital experiences to boost customer engagement and conversions; and improve the productivity of marketers, designers, and other stakeholders responsible for creating/delivering digital experiences.
AI-enabled template or page layout capabilities, automated tagging /metadata generation, “smart” cropping and other types of asset transformation
Use Case Summary
Automation the transformation and presentation of content enables organizations to move beyond “craft” to operationalizing digital experience delivery – optimizing the customer experience whatever the context.