Digital Mission
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Digital Innovation Acceleration Business-Driven Product Lifecycle

Product Portfolio Optimization

Current Situation

Product portfolios are generally micro-managed by product managers without a great deal of holistic oversight.

Goals and Objectives

Improve profitability and SKU gross margin by ongoing balancing of the product portfolio.

Technology Deployed

Hardware: Servers, storage, smartphones, tablets, IoT, wearables
Software: Cloud, CAD, PLM, PPM, ERP, BDA
Services: Business services, IT services

Use Case Summary

Tools informed by material and supplier costing information, as well as real time sales and consumption to evaluate optimal portfolio as market moves to digital and personalization, Product portfolios evolve, customer demand and business goals constantly change. Ideation is connected to PPM, and PLM.

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