Many of the incumbent owners of content lack the platform scale of the upstart tech companies (e.g., Netflix, Amazon, Hulu). Incumbents are challenged to expand their content availability and thus expand their direct links to the consumer.
Goals and Objectives
Enables the scaling and development of proprietary platforms by expanding across all distribution channels and devices
Cloud, content API, digital rights management, video compression, mobile, automated file acceleration, meta data management, highspeed synchronization, data analytics, machine learning (ML), IoT, AI, predictive analytics, curated multimedia streaming, and mobile app development
Use Case Summary
Proprietary platform development enables content providers to optimize the retention of content value as well as leverage content costs over a larger subscriber base on its own platform.