Retailers making efforts to deliver digital experiences to customers via large-form digital screens, and mobile devices such as smartphones, tablets, laptops, and in-store staff devices.
Goals and Objectives
Digital – physical convergence mediums proliferate, and content is curated efficiently and effectively to harmonize and deliver seamless experiences everywhere
Tablets, mobile devices, digital screens, virtual reality, augmented reality, content management and distribution
Use Case Summary
The right content on the right screen improves return on content investment by streamlining content curation and distribution, aligning with the mission to increase customer lifetime value throughout the customer journey and stream of life.