Digital Mission

Experiential Retail

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Retail Business Innovation Technology-Driven Revenue Opportunities

NFT Virtual Product

Current Situation

Monetization of virtual assets through non-fungible tokens (NFTs) have become real products in the market, how must retailers think about and establish selling “proof of ownership” or certification of the NFT.

Goals and Objectives

Establish best practices for sales and management of NFT products.

Technology Deployed

Cloud, databases, server technology, blockchain

Use Case Summary

Retailers can manage and sell NFTs that certify ownership of virtual goods such as digital avatars, digital gifts, digital products usable on third-party platforms such as games, digital event tickets, digital platform currencies used within games, or digital universes and more.

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