Current systems aspire to support multichannel commerce by supporting the customer journey in multiple channels: physical, online, catalog, and mobile.
Goals and Objectives
Orchestrate customer interfaces (store, mobile, ecommerce, marketplaces, social media, voice devices, connected home, connected products, and robots) for optimal customer journeys to purchase, sales, and service.
Single commerce engine, microservices architecture, hybrid cloud, order capture, order configuration, payment system, billing and accounting system, delivery setup, multicloud management, 5G, mobility infrastructure, edge infrastructure, and SD networking
Use Case Summary
Enable seamless omni-channel commerce throughout the consumer journey and in the stream of life (search, discovery, buy and fulfill, and service).